Yalies Launch Event Interface App

Our very own Jessica and her team have launched an event interface app in partnership with the Yale Admissions office for Bulldog Days! Another app you probably never thought you needed, but will now not be able to live without. Out now in the iTunes App Store and available on the web, this web application looks [...]

Yale’s Local Advertising Titans

Am I the only person excited about the prospect of an internet experience full of relevant advertising tailored to my interests by my location, online browsing history, etc? Ok, so it will probably be harder not to buy way too much stuff when I want everything in every ad I see online, but I’d rather fight [...]

Now, There Isn’t Yet an App for That (Mr. Apple Announcer Guy)

http://www.wired.com/epicenter/2011/02/the-daily-launch/

Because my team did not make it to the Superbowl this year (darn you Tom Brady), I spent my Superbowl Sunday chatting with friends and stuffing buffalo wings into my face during the game, only to turn my attention intently to the screen during the commercials. The furthest thing from my mind was the continuing demise [...]

Old Models for New Media: Hyper-local in the Birthplace of the Internet

After reading the Knight Community Information Toolkit’s Pilot Community report on Santa Clara County (available here!), I decided to look at the hyper-local new media available in one of those cities. I thought to myself, which city in Santa Clara County is probably the coolest? I live in New Haven now, and it’s pretty cool and [...]